What is digital marketing
Digital marketing is the use of digital channels, technologies, and online platforms to promote products, services, or brands to reach and engage with consumers. It’s essentially marketing that happens on the internet or through electronic devices.
SCOPE OF DIGITAL MARKETING
The scope of digital marketing is vast and continuously growing — it offers numerous opportunities across industries, careers, and business functions. As the world becomes more connected and consumers spend more time online.
TECHNIQUES OF DIGITAL MARKETING
The techniques of digital marketing are the different methods and strategies used to promote a brand, product, or service through digital platforms.
1. Search Engine Optimization (SEO)
There are two type of SEO:
A) ON PAGE SEO
B) OFF PAGE SEO
Nihala Nizar
Nihala C K P is a Digital Marketing Executive who specialises in content strategy, branding, and social media management. She combines creativity with analytical thinking to build meaningful and impactful digital experiences. Her calm, focused approach makes her work stand out across every project she handles.